Finally, a credit product solution that works for your users, is easy to implement, & flips the revenue switch "on" quickly
"Fintech is unlocking a new era for vertical SaaS, where the majority of revenue comes from financial services. As SaaS companies add financial services, they not only increase revenue per customer (often by 2-5x), but they open opportunities in markets previously deemed too small, or not cost efficient to acquire customers, to be viable."
- Andreesen Horowitz, August 4, 2020
You are building your platform and have found product-market fit on your core product. Now is the time to expand the utility of your offering, increase core engagement and revenue metrics, and strengthen your unit economics as you look for your next growth driver, all while flying the plane you are building.
Help users build credit and gain financial stability, and align incentives to use your product more frequently.
Drive core user behavior or open new monetization streams to drive incremental (and material) revenue.
Strengthen your customer lifetime value (LTV) to improve your P&L, and unlock new acquisition channels to drive user growth.
About 90% of public SaaS companies in the Forbes Cloud 100 have subscription-based revenue models.1
By adding Fintech, SaaS businesses can increase revenue per customer by 2-5x.2
Upwardli is built for users with low credit scores - On average, users with credit scores below 500 realize a credit score improvement of >40 points within 3 months.3
1,2 Fintech Scales Vertical SaaS, a16z, 2020
3 Based on 202 users with initial credit scores between 300-500 points that joined Upwardli from March 2022 through October 2024, and have completed at least 3 months of usage. Many factors influence an individual’s credit score, and Upwardli does not guarantee that a user’s credit score will improve based solely on the use of Upwardli Credit Builder.
Release credit products quickly & easily with Upwardli. No more waiting around.
Give your users the gift of a robust credit score, enhancing their financial futures.
A versatile tool that builds your brand while helping your users better manage their finances.
Launch white-labeled financial products faster than you can say "growth hack"
Tap into new income sources while enhancing your core offerings
Keep your top users by helping them solve their credit challenges by offering them financial benefits that they need
Give your workers control over their finances, from instant payouts to long-term credit building
